Media Kit
This kit is designed for journalists, photographers, influencers, and other media professionals looking to cover Sierre-Zinal in an official capacity.
It includes the race’s official visual and graphic elements to help ensure consistent, brand-aligned communication.
Downloads – Official Photos & Videos – 2025 Edition
A curated selection of Sierre-Zinal 2025 visuals is available for press use, with reuse permitted under proper crediting.*
Photo Selection – Sierre-Zinal – 2025 Edition
A curated collection of the best race and atmosphere shots, available shortly after the event.
NEWSCUT (~15 min) – Sierre-Zinal – 2025 Edition
A selection of the best non-live footage from the entire Sierre-Zinal event — including the “Five Obstacles” races, tourist race, elite race, podium ceremonies, atmosphere shots, and more. Access the newscut via this link or by clicking the button below.
LIVE EXCERPT (~3 min) – Warner Bros. Discovery – 2025 Edition
Excerpt from the Warner Bros. Discovery live broadcast. A 3-minute raw footage edit featuring the best live-captured moments of the event, made available within 2 hours after the end of the race.
Usage guidelines:
Broadcasters who are not airing the event live and do not hold a distribution agreement with Warner Bros. Discovery may use up to 90 seconds of this footage, free of charge, in their productions — provided the championship is clearly credited.
Live Excerpt - warner bros. discovery
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Downloadable Resources
Logos (formats: PNG, EPS, SVG – color & monochrome)
Official Photos (high-resolution – free to use with credit*)
Course Maps & Site Plans
Brand Guidelines (colors, typography, logo usage)
*Photo Credit Required
Any use of official images must include the photographer’s name.
If none is specified, please use the credit: @ SZ
For questions regarding content use or to request specific formats, feel free to contact our team: